Everyone can build apps but distribution is the real challenge
I think the challenge is that everyone can now build apps
But
1) almost nobody has distribution (like an audience), or
2) the money to pay for distribution (ads or UGC), or
3) the creative genius to get distribution for free (classically called guerilla marketing)
P.S. I'm on 𝕏 too if you'd like to follow more of my stories. And I wrote a book called MAKE about building startups without funding. See a list of my stories or contact me. To get an alert when I write a new blog post, you can join 13,147 subscribers below: