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Chinese brands replacing Western brands in China

28 November, 2025 ยท 1,210,541 views ยท 1,578 likes ยท 171 reposts

๐Ÿ‡จ๐Ÿ‡ณ Chinese brands seem to be replacing Western brands in China

Just like Chinese-owned Luckin Coffee replacing American-owned Starbucks in my tweet below

You see it with lots of other shops too

Here's Maia, a Lululemon/Alo Yoga clone, but with sizes specifically for Asian women, which the Western brands are, well, too Western to be able to niche in to

Then they also make them a bit cheaper than the Western brands but with same or higher quality

And many to most Chinese customers will just switch over to the Chinese brand

You have to think on a geopolitical level what this means, we can put all the tarrifs we want on Chinese products, but they'll do the same back to us, and meanwhile one of the biggest markets for Western brands with 1.4 billion people is lost to us when we get too expensive / low quality for them

Again these are not cheap rip offs, it's real brands with quality materials that they're switching over to

The same with GPUs of course, we can ban China from using ASML chip making machines, but they'll just develop their own and by then we've lost them at customers

I don't have a dog in this fight but it's very interesting to see the macro economics and politics actively happening on the ground!

On levels.io
Western people used in Chinese marketing to represent quality

Originally posted on X

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